HP Custom Content

Championing undiscovered creators to publish their passion

Summary

23

Pieces of Coverage

Total number of online, offline and social clips in this report

1.89M

Estimated Views

Prediction of lifetime views of coverage, based on audience reach & engagement rate on social

309M

Audience

Combined total of publication-wide audience figures for all outlets featuring coverage

979

Engagements

Combined total of likes, comments and shares on social media platforms

84

Avg. Domain Authority

A 0-100 measure of the authority of the site coverage appears on. Provided by Moz

7

Social Posts

Number of posts on social media channels such as Instagram, X and Facebook

16

Online Pieces

Amount of coverage published on websites, blogs and online outlets

1.85M

Est. Online Views

Prediction of lifetime views of online coverage, based on audience reach & number of shares on social

36.2K

Est. Social Views

Prediction of lifetime views of social posts, based on audience reach and engagement rate